Convening Communities Around a Bold Goal

Humana's Bold Goal aims to improve the health of communities they serve by 20 percent by 2020. This population health strategy has become core to their way of business, internally and externally. Using a collective impact model, addressing social determinants of health, and measuring progress through CDC Healthy Days, they are co-creating solutions to address today's toughest health problems. In communities, they are working with clinicians and community partners to increase access to behavioral health services, improve medication adherence, and screen and refer patients with food insecurity to resources. Within Humana, programming has helped improve employee health and well-being and engaged employees around shared value of improving the lives of people they serve. This session will provide an inside look at how this Bold Goal has changed the way they do business and why it matters, describing the business case for employers and communities.